Next level
ad operations tools.
Introducing our flagship product AdSuite.
A modular suite of applications that covers end-to-end advertising workflow.
Elevate your advertising operations with AdSuite by Audience Platform—an agile, cost-effective, and scalable solution designed to streamline your billing, accounts receivables, and client-facing processes.
Through the power of converged workflows and support for next-generation currencies, AdSuite revolutionizes your ad operations landscape.
AdSuite comprises a modular ecosystem tailored for comprehensive campaign tracking and management, automated billing, accounts receivables, payments, credit management, and robust performance analysis and reporting capabilities.
Versatility is at the core of AdSuite. It seamlessly adapts to your unique media-specific needs and goals, offering both quick, out-of-the-box solutions and fully customizable converged workflows.
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"AdSuite has been a game-changer for us. Within the first year, we doubled our digital ad sales and significantly reduced operational expenses. It's not just a tool; it's a catalyst for transformative results."
－ EVP, Ad Ops, Leading US Cable Network
Capabilities
Modular, Scalable, Cloud-Based Solution Enabling Emerging and Traditional Publisher Workflows
Automated Converged Billing
Revolutionize your billing processes with our Converged Billing Engine. This robust solution offers multi-product invoicing and package generation, driven by intelligent business rules automation. Experience the flexibility of varied delivery channels, including email, EDI, print, and mail, all with customizable invoicing layouts.
Financial Suite
Move beyond the afterthought with our Financial Suite. Tailored for publisher workflows, it seamlessly integrates with top ERP platforms like Oracle, SAP, and QuickBooks. Manage both traditional and digital seamlessly on a single, efficient invoice.
Converged Order & Campaign Tracking
Effortlessly monitor cross-platform order creation for both linear and digital, aligning with advertiser targets and priorities. Gain a comprehensive 360-degree view of your Customer and Agency, ensuring effective performance tracking and proactive customer engagement.
AdPortal
Empower your clients with a secure digital gateway, offering real-time insights into their campaign performance and progress. Enhance transparency by allowing them to observe and optimize campaign performance while streamlining processes with instant invoice delivery and direct client payments through multiple services. Foster improved client relationships through direct communication with Account Executives and targeted offers.
SERVICES
Implementation
Our implementation team will run a comprehensive discovery on you current processes and provide you with an improved future state, while implementing the out-of-the-box capabilities that enable your end-to-end workflows.
Customization
The inherited extensibility of AdSuite allows us to customize the platform to fit your specific business needs and workflows. This is enabled by the discovery and provides the ability to improve your as-is processes.
Integration
The integrations with your upstream and downstream third-party systems in critical for enabling end-to-end workflows. We have exciting integrations and the platform supports integrating with any modern and legacy systems.
Onboarding
Our onboarding process starts with the discovery and continues throughput the implementation, customization and integration of AdSuite.
Standard part of it is end user training, integration and user acceptance testing and on going technical support.
Integrations
What's New
Audience Platform and Operative are announcing a partnership to deliver a groundbreaking end-to-end advertising solution to support next-generation currencies. The partnership combines Operative's huge market penetration and access to product data combined with Audience Platform's automated converged cross-channel billing/AR and advertiser self-service capabilities to help media companies automate and scale next-gen currency and converged end-to-end workflows.
Typically a highly manual process, with the new partnership, media companies will be able to support advertiser currencies like ROI, attribution, and reach and frequency across channels at a massive scale automatically. The two companies combine to deliver extremely high data fidelity and the confidence needed to deliver, report, and bill based on these new currencies.
Operative brings cloud-first technology that can leverage the sheer scale of data that media companies need to assemble and deliver against next-gen currencies. Meanwhile, Audience Platform stands out as the industry leader in converged cloud-first billing, invoicing, AR, and self-service tools.
Their expertise lies in seamlessly integrating data from ad servers and trafficking engines, consolidating it, and applying the necessary business rules to establish an end-to-end AR order-to-cash workflow. This comprehensive process ensures the provision of both traditional and electronic invoice outputs that can be readily acted upon for financial purposes.
The full press release can be found on this link.
Request a demo to learn how we can help you exponentially grow your business.
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Tel: (917) 727-3765